A website was created as part of a second, broader phase of the M by Staples launch.
This site was based on the idea of browsing and window shopping to experience the variety of products within the M by Staples product line. I hired and directed an illustrator to develop the street scene and storefronts, and develop a personality for the brand.
I created a style guide and supervised the photography of the full line of products, from stationery and office supplies to luggage and journals.
